How to Make a Custom Animation in Powerpoint 2010 Lesson sixteen: Animating Text and Objects /en/powerpoint2010/arranging-objects/content/ Introduction In PowerPoint you lot can animate text and objects such every bit clip art, shapes, and pictures. Animation—or movement—on the slide can be used to draw the audience's attention to specific content or to make the slide easier to read. In this lesson, you will larn how to add animation effects to text and objects and customize them . Animative text and objects PowerPoint offers a variety of animations you tin can use to enhance your presentation. Animations can be used to make text or objects appear on a slide,